LinkedIn & Professional Online Identity

Social media is a powerful tool, but if not managed wisely your online identity could be harmful. Follow these tips to maintain a professional online presence.

  • If you have a common name, consider using a middle name/initial on your resume and your online profile.
  • Assume everything you post will be seen by potential employers; when in doubt make it private.
  • Search your name and make certain you are comfortable with the returns – if not, adjust your privacy settings.
  • Focus on building your professional identity (such as on LinkedIn) so any less flattering information appears lower.

Visit our tips on building a strong LinkedIn profile and watch this short video on Connecting through LinkedIn to help get you started.

Visitors to this website should refer to our terms of use policy.

Featured Articles

4 Reasons Why You Need to Be on LinkedIn Even If You Have a Job

Certainly, many jobseekers turn to LinkedIn when they’re searching for new positions.

But is that the only time you need to maintain an active profile on the social networking site? 

In reality, hunting for a new job is not the …

By Ivy Exec
Ivy Exec is your dedicated career development resource.
Read more »

Building a LinkedIn Profile

From the Top

Professional “Headline”: After your name, this is the first line viewers see. Go beyond simply putting “student.” (Examples: Marketing Intern, Yale College Junior or Yale Graduate Student Seeking Digital Advertising Positions or Junior Environmental Studies Major at …

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The Ultimate Guide To Transform Your LinkedIn Profile

Do you have a LinkedIn profile? If you don’t have one, please stop reading and go to create one.

Nowadays, recruiters and hiring managers source for candidates on LinkedIn, 87% of them! They will spend more time reading your profile …

By Ivy Exec
Ivy Exec is your dedicated career development resource.
Read more »

OCS Website: Terms of Use

This website of the Yale Office of Career Strategy (this “Website”) provides access to certain online videos, tutorials, and other Materials to advise and support students and alumni of Yale University (“Yale”) on their career development (collectively, the “Resources”). By …

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Job Search Tracking Tool

Use these steps to help you keep track of your job search, including companies of interest, job applications, and networking conversations (both Excel and Word tables work well).


Explore and generate a list of companies at which …

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Featured Resources


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